Information regarding new business and social media continues to be the top interests of advertising agencies. There were over 100,000+ page views for FUEL LINES in the first few months of the year. As signs of economic recovery are on the horizon small to midsize ad agencies, digital agencies and PR firms are even more […]
A Top 20 List of Ad Agency New Business Articles for 2011
Filed Under: Best Practices, New Business Talents, New Business Tips, New Business Trends, Social Media Tagged With: advertising agencies, Digital Agencies, FUEL LINES, Michael Gass, new business articles, pr firms, retention, Social Media, training
Ad Agencies: 5 Solutions for Hiring, Training and Retention
“The average Starbucks barista gets more training than the average communications employee.” Andrew Bennett According to a recent 4A’s and Arnold Worldwide Survey: 90% of agency staff say they have to figure things out on their own due to the lack of training and 50% of talent in the marketing and communications industry feel undertrained […]
Filed Under: Agency Leadership, New Business Talents Tagged With: 4A's, ad agency new business, advertising agencies, Andrew Bennett, CEO of Arnold Wordwide, Michael Gass, retention, talent, training