Fueling Ad Agency New Business
Once you’ve had a taste “first hand experience” with social media and have an understanding how this new media channel can be used to promote your agency, the next step is to develop a “simple” plan of action. One that can be maintained when your agency is at its busiest.
Social media is much more than a tactic. The more you participate in social media and learn what can be gleaned you will soon realize its potential. It becomes the hub, the core, the foundation for building an effective marketing strategy. That’s why I believe in fueling your agency’s new business through social media. It becomes the basis for how your agency should be marketed.
Michael Gass, Business Development Consultant | Speaker | Author of Fuel Lines
Fuel Lines provides new business resources for Advertising, Digital, Media and PR Agencies.
It has been rated among the top 100 marketing blogs in the world, according to Ad Age’s Power 150.
Since 2007, Michael has helped pioneer the use of social media, inbound and content marketing strategies specifically for agency new business.
Read more about Michael
An essential component to your agency's new business program is a prospective client data base.
In my opinion one of the most accurate online database of marketing and advertising decision makers is Winmo. I highly recommend them.
I'm Michael Gass, I'm an author, speaker and a new business consultant to advertising, digital, media and PR agencies.
Since 2007, I have helped pioneer the use of social media, inbound and content marketing strategies specifically for agency new business.
Fuel Lines is my social media 'home-base. It has been ranked among the top 100 marketing blogs in the world, according to Advertising Age’s, The Power 150.
Learn more about me