Fueling Ad Agency New Business
There is a lot of interest among advertising agencies on how to price and service social media, how companies are using social media, social media and new business trends, mobile marketing tools and Twitter. Here are the top 10 most visited articles over the first couple of months of 2010:
It is difficult keeping up with social media. That is an understatement. But for ad agencies principals you don’t have a choice. Instead of continuing to resist change you need to embrace it and create a disciplined approach for knowing what the next new wave that will impact the advertising industry and agency new business.
FUEL LINES was started to help small-to midsize ad agencies with their new business practices. New Business tips, tools, tactics and trends that help give them a differentiating strategy, a competitive advantage, a higher-profile reputation, and an improved ability to attract and win the kind of clients they really
When focus and differentiation are powered by a trend, the result is a charismatic brand that customers wouldn’t trade for love nor money. It’s the difference between paddling a surfboard and riding a wave. Neutron, LLC What trends can your agency ride? For the latest agency new business updates subscribe to Fueling Ad Agency For the […]
Michael Gass, Business Development Consultant | Speaker | Author of Fuel Lines
Fuel Lines provides new business resources for Advertising, Digital, Media and PR Agencies.
It has been rated among the top 100 marketing blogs in the world, according to Ad Age’s Power 150.
Since 2007, Michael has helped pioneer the use of social media, inbound and content marketing strategies specifically for agency new business.
Read more about Michael
An essential component to your agency's new business program is a prospective client data base.
In my opinion one of the most accurate online database of marketing and advertising decision makers is Winmo. I highly recommend them.
I'm Michael Gass, I'm an author, speaker and a new business consultant to advertising, digital, media and PR agencies.
Since 2007, I have helped pioneer the use of social media, inbound and content marketing strategies specifically for agency new business.
Fuel Lines is my social media 'home-base. It has been ranked among the top 100 marketing blogs in the world, according to Advertising Age’s, The Power 150.
Learn more about me