Ad Agencies: An Excellent Resource for Understanding Social Media Marketing

Just today I was asked by an agency executive for a book I would recommend for one of his clients. Without hesitation I recommended, “Social Media Marketing for Dummies.” The only real negative of this book, from my perspective, is its title. It’s made giving this as a gift to a client a bit awkward. But I still highly recommend it, even though you might have to provide a disclaimer for the title as being part of the Dummies Series.