Ad Agency Evolution: Opportunities for Traditional Agencies

Jeff Adelson-Yan, Levelwing, digital media

Guest posts written by, Jeff Adelson-Yan, co-founder + managing partner of Levelwing, a South Carolina-based firm servicing both agencies and marketers with digital marketing, analytics and intelligence solutions. Businesses today report that the number one challenge they face is increased competition within the marketplace.  This is especially true among advertising agencies in which the commoditization of […]