Jay Baer Demonstrates How to Write, Publish and Promote Your Book for New Business

Youtility for Ad Agency New Business

There are many valuable tips and helpful ideas that you can use from Jay Baer's promotion of his new book, Youtility. I just finished reading Jay Baer's book, Youtility: why SMART MARKETING is about HELP not HYPE. I highly recommend it. This is an excellent book for agency owners to better … [Read more...]

Jay Baer: Why Useful Ad Agency Marketing is a Skill not a Job

Jay Baer Social Media

Guest post written by Jay Baer, marketing keynote speaker, best selling author, consultant and my friend.  Jay and I started our consulting practices about the same time, at the beginning of the Great Recession. He has become a global leader in social media marketing. His blog, … [Read more...]

Social Media: 10 Idea Starters to Keep Fresh Content Churning

content marketing ideas ad agency new business

  Content creation is an important part of social media success for ad agency new business, but it is also difficult to maintain without a little help. I'm going on my 5th year of creating content for my blog. I've found that my reading always seems to help fuel my writing and inspire ideas. So … [Read more...]

Jay Baer’s The NOW Revolution: Making Your Business Smarter, Faster and More Social

NowRevCoverTransparent

This book is a must read for companies on how to stay up and adapt to the furious pace of new communication technology that impacts business. A study by IBM stressed that we were going to see more changes that impact the way we do business within the next five years than we have seen in the … [Read more...]

Overcoming Social Media Writer’s Block

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If your agency is going to effectively use social media for inbound lead generation then you must have content. You have to develop a system to write even during the of busiest times and also when you have bouts with writers block. Overcoming social media writer's block: If you put your focus … [Read more...]

Ad Agencies: Don’t Turn Your Back on Digital

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This guest post is written by my friend Jay Baer (@jaybaer), a digital marketing consultant  devoted to helping agencies get better and more profitable at digital marketing. Jason has also provided digital consultation to hundreds of major companies including Nike, Fujitsu, Pulte Homes and RJ … [Read more...]

Google Sidewiki: Post Comments to Even A Competitor’s Website

Google Sidewiki

Another new tool that needs to be on your ad agency's radar. Google Sidewiki, which allows you to contribute helpful information next to any webpage or even critical information to a competitors Website. Google Sidewiki appears as a browser sidebar, where you can read and write entries along the … [Read more...]

Content Marketing: 8 Steps to Blogging Success

eight ingredients for blogging success

A resource for consistently creating appealing content for new business.  As important as it was for an agency to have a Website it is now as important to have an agency blog. Creating a blog can become an appealing "gateway" to your agency and a strong point of differentiation from your … [Read more...]