Turning social media into social media marketing for ad agency new business.
No Bullshit Social Media is a new book that I highly recommend for ad agencies. It is hype-free advice on how to use social media marketing for business and contains a wealth of statistics, illustrations and case studies. The books insights will be of practical help to your agency and clients.
The reason your agency needs social media is that it can drive real new business opportunities and will provide a serious step up on your competitors.