Ad Agency Generates Inbound New Business Leads Through Social Media

Small-to midsize ad agencies can generate new business through social media, but they need to start by answering two questions:
Who is our best target audience? What is our agency’s most appealing point of differentiation?

Ad Agencies on Target by Blogging for New Business

Small and midsize ad agencies can use a blog to build a position with a particular target audience. A good example is the She-conomy blog, positioning a small ad agency as an expert marketing to women.