Once you’ve had a taste “first hand experience” with social media and have an understanding how this new media channel can be used to promote your agency, the next step is to develop a “simple” plan of action. One that can be maintained when your agency is at its busiest.
Does your ad agency have a social media marketing strategy?
Filed Under: New Business Trends, Social Media Tagged With: advertising agencies, Groundswell, Josh Benoff, marketing strategy, Michael Gass, POST, Social Media
Four-step Approach to a Social Media Plan
POST is one of the most effective acronyms since the four P’s of marketing. It’s a four-step approach that helps marketers define a social media marketing plan for their business and/or client
Filed Under: New Business Trends, Social Media Tagged With: Forrestter Research, Groundswell, Groundswell blog, Josh Bernoff, Post method, social media plan, strategy