Google Sidewiki: Post Comments to Even A Competitor’s Website

Google Sidewiki

Another new tool that needs to be on your ad agency’s radar.

Google Sidewiki, which allows you to contribute helpful information next to any webpage or even critical information to a competitors Website. Google Sidewiki appears as a browser sidebar, where you can read and write entries along the side of the page.

Sidewiki, a just-released Google Toolbar feature, is a program that allows you to contribute to any website. User-added info appears as a sidebar beside the page, as Google uses an algorithm to display the most relevant and helpful posts up top.… Continue reading