Direct mail isn’t dead as a tactic for ad agency new business. When everyone Zigs, maybe you should Zag. So much attention is being given to online tactics, it may be a good time to do the opposite and utilize some offline tactics such as direct mail to raise awareness for your agency and stay […]
5 Tips for Using Direct Mail for Ad Agency New Business
Filed Under: New Business Tactics Tagged With: ad agency new business, advertising agencies, direct mail, Michael Gass
7 Tips for Using Direct Mail for Ad Agency New Business
Raise awareness for your agency and keep top of mind with prospective clients by using direct mail. Most agencies fail at their own direct mail efforts because they give up after only a couple of mailings when they have little or no results. Direct mail isn’t dead. But its not very effective unless it is used consistently.
Filed Under: Agency Promotion, New Business Tools Tagged With: Blogs I Recommend, direct mail, Michael Gass, midsize ad agency, New Business Tactics, New Business Tools, small ad agency