Only 26% of agency new business directors are viewed as successful. According to the same agency-marketer report, the tenure of a new business director is 2 years or less To help better understand why agency new business executives are struggling and what they can do about it, I wanted to share a recent Webinar,“Selling Less to Win More […]
SALT LAKE CITY, Feb. 21, 2013 /PRNewswire-iReach/ — 2013 will see a new online professional development resource for advertising agency and marketing professionals in the form of Thought Legion, delivered exclusively via one of today’s most popular forms of training: live and on-demand webinars. The best minds in the business are already lining up to […]
There are several new blogs that will be of help to your agencies new business efforts that I want to introduce. Each of these blog authors have a great amount of experience working with advertising agencies of all sizes for new business and each of them also has a unique perspective. I highly recommend that you include them in your online reading as resources for your agencies new business.