New Research: Marketers are finally moving into social media along with budgets

According to the “The ROI on Social Media Marketing” report from the Aberdeen Group, that Visible Technologies sponsored, 63% of the companies in their survey planned to increase their social media marketing budgets this year. Companies are learning how to leverage social media.

2009 The Year Social Media Becomes Universal

Blake Cahill, VisInsights blog, posted a review of a report from Forrester Research by Jeremiah Owyang, Josh Bernoff, Sean Corcoran, and Steven Noble: Bold Predictions on Social Computing in 2009 from Forrester Research

Two of the most important highlights from this report that are of interest to small-to mid-size ad agencies: