Fueling Ad Agency New Business
Agencies can’t afford to wait 6 months for social media to help generate new business, they need the business now. An agency blog serves as the central component for your agency’s social media strategy. I’ve compiled my suggested best practices to help you to get your agency’s blog up, focused and running quickly as well as rapidly building your agency’s credibility within this space.
I’m often asked about Best Practices for Social Media for Ad Agency New Business, how to get started, time management, pricing social media for clients, etc. Below is a compilation of articles based upon my personal experiences with social media and assisting in creating a social media presence for over 40 ad agencies. I hope they will be a help to you and your agency. Anything that I haven’t covered that you have questions about, please don’t hesitate to ask.
Michael Gass, Business Development Consultant | Speaker | Author of Fuel Lines
Fuel Lines provides new business resources for Advertising, Digital, Media and PR Agencies.
It has been rated among the top 100 marketing blogs in the world, according to Ad Age’s Power 150.
Since 2007, Michael has helped pioneer the use of social media, inbound and content marketing strategies specifically for agency new business.
Read more about Michael
An essential component to your agency's new business program is a prospective client data base.
In my opinion one of the most accurate online database of marketing and advertising decision makers is Winmo. I highly recommend them.
I'm Michael Gass, I'm an author, speaker and a new business consultant to advertising, digital, media and PR agencies.
Since 2007, I have helped pioneer the use of social media, inbound and content marketing strategies specifically for agency new business.
Fuel Lines is my social media 'home-base. It has been ranked among the top 100 marketing blogs in the world, according to Advertising Age’s, The Power 150.
Learn more about me