AMC’s The Pitch: Chemistry with the TV audience is different than with the potential client

Prospective clients are looking for chemistry and likability in their ad agency partners and it doesn’t have to be a crap shoot.  BooneOakley, a small 20 person ad agency in Charlotte, NC, showcased its unusual chemistry on “The Pitch” before a nationally televised audience. They were competing against a New York agency, Conversation, to be selected to develop […]