Archives for March 2015

Workshop: A New Approach for New Business – San Diego

ad agency new business workshop San Diego

The Primary Battle for New Business Has Moved Online. 

This is a one-day regional workshop, co-sponsored by Fuel Lines Business Development, The List and The Brand Establishment, will be held on Friday, May 1, 2015, in San Diego, California.

This workshop is designed to help agencies “jump-start” an inbound new business program within 30 days. A step-by-step process that’s been developed having worked with over 200+ advertising, digital, media and PR agencies.

New business has been a problem historically for agencies.… Continue reading

Filed Under: New Business Events Tagged With: , , , , , , , , ,

Personal Brand Development Benefits Ad Agency New Business

personal branding and ad agency new business

Growing your personal brand can greatly boost your agency’s new business opportunities.

It makes sense for the principal to be the face of the agency. Not only are they the least likely to leave, but usually small to midsize agencies are built upon the vision, values and the type of culture that best suites their owners. And, agency owners are critical to new business.

There are many situations where your personal brand is as essential, or even more so, than your agency’s brand.… Continue reading

Filed Under: Agency Branding, Agency Leadership, Content Marketing, Inbound Marketing, New Business Tips, New Business Trends, Social Media Tagged With: , , , , , , ,