Archives for November 2012

10 Reasons to Use Video for Ad Agency New Business

video for ad agency new business

Video can become one of the most effective new business tools in your tool box.

Video allows you to easily tell your agency’s story in a more compelling way than you are able to do through print. You also can use video to create a video blog or post, conduct training, share client testimonials or conduct interviews that attracts the interest of your prospective client audience.

According to Forrester Research, adding video to your agency’s website makes your site SIX times more likely to convert a “browser” into a paying customer.

Continue reading

Combining Inbound Marketing and Pinterest for Ad Agency New Business

gyro ad agency, pinterest, ad agency new business


Pinterest’s has the potential to offer far more value than Facebook and Twitter because of its ability to aggregate and naturally curate content – Forbes

I had the privilege of presenting at Hubspot’s Inbound 2012 Conference in Boston. A record 2,800 were in attendance from all over the globe. Amazing growth from the several hundred in attendance just 2 years prior. Inbound marketing has created a fundamental shift in how agencies relate to potential clients.Continue reading

An International Ad Agency Network for New Business

A custom-built international network available “on demand,” at a price every agency can afford.

I recently had the privilege to conduct a Social Media | New Business workshop in London. The event was sponsored by thenetworkone, one of the largest network of independent advertising agencies in the world. There were 9 different countries represented at this event held at The Ritz.

This event was an enjoyable experience  for me. It was rewarding to work  with such a culturally diverse group of agencies.… Continue reading