Archives for June 2010

Ad Agency Blog of the Month: Kleber & Associates

Out of a a group of 46 ad agencies, Kleber & Associates blog, Marketing Home Products, was selected as Fuel Lines’s Blog of the Month for May capturing 44% of the votes casts.

“Marketing Home Products is what I do. This blog covers marketing strategies, brand development and communication tactics and smart business practices as they relate to the home and building channel.

My company, Kleber & Associates, works closely with clients helping them to build brands that build a better home.”

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Social Media for Agency New Business is Networking on Steroids

Everyone has a desire to work with someone they know, trust and like. Social media greatly accelerates and expands networking opportunities.

I’ve heard many agency principals say that they have better things to do than write blog posts, Tweeter, update their status on Facebook or LinkedIn. They clearly do not understand the power and efficiency of social media to generate new business for their agency. Social media for agency new business is networking on steroids.

Creating and managing social networks is more efficient online than generating networks offline.… Continue reading

Ad Agencies: What has social media done for you?

How can an agency help a client monetize their social media when they don’t have a handle on how to use it for itself? As more-and-more agencies jump on the social media band-wagon, clients are beginning to ask them, “what has social media done for you?”

Gone are the days when an agency can get by “talking the talk but not walking the walk.” Clients will be able to discern between the agencies that truly get social media from the ones that don’t with just a few clicks of their mouse.… Continue reading

46 Advertising Agency Blogs. Vote for your favorite for the month of May

Examples of ad agency blogs. Review and decide which of them really “gets it” when it comes to social media. Pick-up ideas for your own blog.

The following 46 advertising agency blogs have been submitted to Fuel Lines. Vote for the best agency blog for the month of May. The winner will be featured on Fuel Lines throughout the month and included in the voting for ad agency blog of the year.

Cast your VOTE by Clicking Here

These are the ad agency blogs submitted for the month of May

  1. Blog-a-Rhythm, Rhythm Interactive, Irvine, CA
  2. brainwoo, Thompson & Company, Memphis, TN
  3. brandSTOKE, CONRAD | PHILLIPS | VUTECH, Columbus, OH
  4. Content to Commerce, Big Fuel, Manhattan, NY
  5. creativity_unbound, Mullen, Boston, MA
  6. Energy Efficiency Marketing, Kelliher Samets Volk, New York, NY
  7. Engaging Trends, Pixel Farm Interactive, Minneapolis, MN
  8. Fifth Gear Analytics, Sigma Marketing Group, Rochester, NY
  9. Going Social Now, Razorfish, New York, NY
  10. Healthy Conversations, Trajectory, Morristown, NJ
  11. JWT blog, Atlanta, GA
  12. Marketing Home Products, Kleber & Associates, Atlanta, GA
  13. Marketing Thoughts by Domus, Inc.
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Combine Email Marketing and Social Media for Ad Agency New Business

The mix of social media and email marketing can greatly accelerate your social media presence and in turn generate inbound leads for your agency’s new business.

An email newsletter is one of the two most important sources for information and advice for small and medium businesses, according to a study entitled, “Optimizing Email Newsletters for Small/Medium Businesses” released by Bredin Business Information, Inc. (BBI).

According to the study of over 380 executives …

  • Email newsletters remain highly relevant.
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