Ad Agencies: 2010 Mirren New Business Conference

Mirren Business Development, is one of the premiere new business conferences for small-to mid-size ad agencies, marketing, public relations and digital agencies.  Over 400 agencies from across the country will be participating in this years conference, April 12-14, in New York.  See the full AGENDA of sessions and SPEAKERS and REGISTRATION information.

I’m scheduled to speak on Wednesday, April 14 for a 1:30 pm session. Let me know if you plan to attend and lets start networking prior to conference through Twitter, Facebook or LinkedIn. Below is my session title and topics.

A Formula for Fueling Agency New Business through Social Media, Wednesday, April 14 at 1:30

This session will provide a step-by-step overview and guide for creating a social media strategy to build credibility quickly and to generate inbound new business leads for your agency:

  • Major Shift in Advertising Means a Shift for Agency New Business Practices
  • The 4 Ways Social Media is Changing Ad Agency New Business
  • The Benefits of Social Media for Ad Agency New Business
  • The Best First Steps Into Social Media
  • A 4 Step Approach to a Social Media Plan
  • Social Media Best Practices: Twitter, Facebook, LinkedIn and Blogging
  • Time Management: How Do I Keep Up with Social Media?

Additional Speaking Engagements for 2010:


    About Michael Gass

    Consultant | Trainer | Author | Speaker

    Since 2007, he has been pioneering the use of social media, inbound and content marketing strategies specifically for agency new business.

    He is the founder of Fuel Lines Business Development, LLC, a firm which provides business development training and consulting services to advertising, digital, media and PR agencies.

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