SlideShare: Fueling Ad Agency New Business Through Social Media

This is a recent presentation that I gave, how ad agencies can create a new business program through social media.  A lead generation program that :

  • Teaches agencies how to do new business the way they should have been doing it all along
  • Is consistent and sustainable when the agency is at it’s busiest 
  • Differentiates agencies from their competition
  • Creates a strong appeal among their best target audience
  • Is extremely efficient and continues to pay dividends from the initial time investment


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About Michael Gass

Consultant | Trainer | Author | Speaker

Since 2007, he has been pioneering the use of social media, inbound and content marketing strategies specifically for agency new business.

He is the founder of Fuel Lines Business Development, LLC, a firm which provides business development training and consulting services to advertising, digital, media and PR agencies.

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