About Michael Gass

Consultant | Trainer | Author | Speaker

Since 2007, he has been pioneering the use of social media, inbound and content marketing strategies specifically for agency new business.

He is the founder of Fuel Lines Business Development, LLC, a firm which provides business development training and consulting services to advertising, digital, media and PR agencies.


  1. Nice work, autor. This must be useful.

  2. that’s like the recipe for landing a cushy job:

    1. decide on cushy job to apply for
    2. [magic happens here]
    3. show up for 1st day of work

    That “12 concise tips” list is absolutely true, but the hard work behind it is why companies keep hiring mine to do their SEO!

  3. This was a very informative article. I will read your blog often.

  4. Thanks Alan. I’m glad you found it helpful and welcome you back often. Any way that you see I can improve FUEL LINES please let me know.

  5. Thanks Michael.The article was very good specially the 12 concise tips for better SEO was very good.Michael i would also love to know what is your opinion about Web Analytic?

  6. and thank you as well Michael for taking the time to comment. I think Web analytics are vitally important to understanding your audience and their preferences. I have a habit of checking my blog analytics a number of times throughout the day. I prefer using Google Analytics but I’m not able to use it on my WordPress.com blog and have to rely on theirs which is a very simple analytical program.

  7. That is nice to definitely find a website where the blogger knows what they are talking about.

  8. I find they key things to check on analytics are:
    1 – where do incoming links come from i.e. who is feeding you readers
    2 – Which articles get the most readers – this give a clue about editorial decisions

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