5 Social Media Campaigns That Worked

Eric Karofsky, Principal Consultant, Strategy and iMEDIA Connetction’s author provides the following examples of social media campaigns that worked:
  1. Whole Foods
  2. Blendtec
  3. Social Media for Social Change
  4. World Without Oil
  5. Reebok

These examples represent only a few of the many companies that are effectively leveraging social media. Agencies should practice what they preach and use the tools they recommend their clients use. That includes the use of social media. It is a great tool for ad agency new business because to do it right, it forces agencies to do new business in the right way by always leading with benefits.

About Michael Gass

Consultant | Trainer | Author | Speaker

Since 2007, he has been pioneering the use of social media, inbound and content marketing strategies specifically for agency new business.

He is the founder of Fuel Lines Business Development, LLC, a firm which provides business development training and consulting services to advertising, digital, media and PR agencies.

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